ICBI
We had the privilege of working with ICBI to grow four of their amazing brands: ICBI, IMPA, Makeovers Mart, and Suman Agarwal’s personal brand.
Services
Social Media Marketing
Year
2021-24


After successfully growing three of her brands, Suman Agarwal, the founder and CEO of ICBI and a Certified Behavioural Therapist, partnered with The Brand Mocha to elevate her personal brand across LinkedIn, Instagram, Twitter, and Facebook. As the pioneering Image Consultant in India and the first in Asia, Suman’s expertise and influence deserved a powerful digital presence.
We collaborated closely with Suman to craft the perfect content that highlighted her authority in the industry. Through strategic social media management and content creation, we showcased her thought leadership, industry insights, and unique journey, enhancing her visibility and credibility.
Our efforts significantly boosted her online presence, solidifying her status as a trailblazer in Image Consulting and expanding her influence across various social media platforms.




All Projects
At The Brand Mocha, we had the privilege of partnering with ICBI, the premier Image Consulting Business Institute in India, to elevate their social media presence and overall sales. Recognized as the number one institute in its field, ICBI sought our expertise to build a trustworthy and consistent brand image online.
Through our strategic approach, we demonstrated the importance of a strong digital presence. We crafted engaging and creative social media campaigns that not only captured attention but also converted leads into sales. By focusing on consistent branding and effective ad strategies, we helped ICBI strengthen their online reputation and build trust with their audience.
Our efforts resulted in significant growth across their social media accounts and a notable increase in sales.



JSW Cement
" Really appreciate your work and very satisfied. Thanks for being polite for the changes which we requested and I didn’t even notice that you go irritated for the changes we wanted. This kind of attitude really helps your clients to communicate with you what they exactly wanted."
Strength & Stretch
It was great working with you. Very approachable and polite. You exceeded at what I wished for. You and your team helped me bring my imagination to reality. You accommodate all my demands without any complaints. I am soo excited to keep working with you.
ArthaShikhar Finance Services
"Simple design with engraved meaning, just how a finance logo should be. We liked how you study and research about the industry first and then create company appropriate brand designs. Excellent work, great quality, and always on time.”



In addition to our work with ICBI, The Brand Mocha partnered with Makeovers Mart, a sister brand by ICBI. Makeovers Mart is a unique platform where individuals can hire an image consultant for a comprehensive personality makeover, encompassing both dressing and communication skills. This service aims to boost clients’ confidence and personal effectiveness.
We played a crucial role in enhancing Makeovers Mart’s digital presence through stunning visuals and strategic content. Our creative campaigns effectively educated potential customers about the benefits of a complete personality makeover, making the concept accessible and appealing.
Through our efforts, Makeovers Mart experienced increased engagement and interest, helping more individuals discover the transformative power of professional image consulting.




